The Super 8 brand is all about spontaneity. Hitting the road for adventure, but having that reliable destination for rest and relaxation at the end of the day—wherever you roam. The client wanted interesting sites along the road, not just destination curiosities. So this areal shot of a cloverleaf interchange was exactly what they wanted. We also wanted to inject the fun spirit of road trip games with a little bit of trivia. Always fun and interesting with Super 8.